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People. Planet. Balance.

Our vision and action for a better world.

Our Mission

Balance for ourselves and nature.

Mother-Daughter owned and based in a small rural community, our mission is to spread awareness for a balanced, plant-based lifestyle with products that have positive effects on the world. It’s our goal to inspire you to have a healthy body, sharp mind and bold spirit.

We started GoMacro when our co-founder, Amelia, used a plant-based, sustainable diet to help her overcome her battle with breast cancer. Her daughter, Jola, also adopted the diet and it transformed her health and vitality. Since 2004, we’ve made it our mission to spread the power of a balanced, plant-based lifestyle. We remain dedicated to our farmers, our people and creating clean products for a better future. Join us as we make the world better, one bite at a time.

Our 5 Principles

Live Long

Live Long

A Plant-based diet can help you live a long and healthy life.

Living a macrobiotic lifestyle means eating a plant-based diet and living in balance with your body, your mind, and the environment. Choose local produce that’s in season. Eat plant-based foods that have a positive impact on the world and are certified Organic, Non-GMO, Fair-Trade, and more.

Go Vegan

Eat Positive

"Eat food. Not too much. Mostly plants."

- Michael Pollan

Here at GoMacro, we advocate a balanced, plant-based lifestyle. By combining both macrobiotic and vegan philosophies, we’re able to feel good about what we eat, how it tastes, and how it sustains the environment. We’ve created delicious, plant-based bars to help you eat positive.

Give Back

Give Back

Every bite makes a difference.

Paying it forward has a unique way of creating a chain reaction of positive, world-changing goodness. Our hope is that the more people we give to, the more it will inspire others to give back. Learn more about the organizations that we support.​

Tread Lightly

Tread Lightly

Striving to minimize our environmental impact.

We source local ingredients whenever possible and favor small growers that abide by sustainable farming techniques. It’s our hope that when you purchase our MacroBars, you feel good about the source and impact of their ingredients.​ In addition, to further minimize our environmental impact, we have joined forces with Climate Collaborative to take action in reducing our overall carbon footprint.

Be Well

Be Well

We use premium, organic ingredients.

We believe that food quality impacts health, happiness and well-being. We make our bars from grains, nuts, seeds, plants and natural sweeteners. Our wholesome bars are Certified Organic, Vegan, Gluten-Free, Kosher, Non-GMO, C.L.E.A.N.​, R.A.W. and soy-free.

Tell A Friend. Make A Difference!

Share the power of GoMacro and a plant-based diet.