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Kroger Retail Spotlight

When Barney Kroger opened his first grocery store in 1883, he had a simple motto: “Be particular. Never sell anything you would not want yourself.” With that philosophy in mind, the Kroger brand continued to grow, eventually making history as the largest grocer in the nation. Today, Kroger and its subsidiaries provide one-stop shops for a wide variety of grocery staples and natural foods – including many delicious GoMacro® bestsellers!

You can find several individual MacroBar® flavors and convenient 4-count MacroBar Multipack varieties on many Kroger store shelves. However, we always recommend checking MacroBar stock at individual locations, as there may be slight variations between stores.

These fan-favorite MacroBars offer a convenient way to enjoy a delicious, protein-packed pick-me-up. Grab one to stay energized through long days, or purchase a Multipack for lunches and snacks. Made from simple, sustainably grown ingredients, MacroBars are Certified Organic, Vegan, Gluten-Free, Kosher, Non-GMO, C.L.E.A.N., and Soy-Free.

With nearly 2,800 stores, Kroger is not only the largest supermarket in the United States but also ranks as one of the world’s largest retailers. The Kroger brand operates in 35 states under 28 different banners, including favorites like Fred Meyer, Fry’s, Mariano’s, Metro Market, Ralph’s, Pick ‘n Save, Harris Teeter, and King Soopers.

Kroger shares GoMacro’s belief that everyone deserves to have access to fresh, affordable, and delicious food, no matter where they are, how they shop, or what they like to eat. They also share our commitment to reducing food waste through their “Zero Hunger | Zero Waste” program which works to reduce waste within their own operations, expand surplus food recovery and redistribution, advance planet-forward agricultural production methods, and so much more! We’re proud to partner with a company that’s working to put both people and the planet first.

To find GoMacro products at a Kroger location near you, please visit our store locator page, or shop online at